Paper for sophisticated people
Frankenpost, November 2015
The designer Wolfgang Judas visits the Luxe Pack in Monaco. It is one of the most exclusive packaging trade fairs.
Kulmbach/Monaco – Only a few people have the honor to attend the Luxe Pack in Monaco, one of the world’s most exclusive packaging fairs. The designer Wolfgang Judas from Gefrees, who works with his Kulmbacher agency Designhouse for many well-known companies from Oberfranken and beyond, has been given this.
For him, the three days in Monaco are mandatory, it says in a communication. Among other things, Judas had met in the French coastal town with the handmade paper manufacturer Gmund. The designer has been cultivating a close partnership and friendship with the company of Tegernsee for many years. According to Judas, everyone has the goal of being unique and incomparable. “Materials and processing techniques play an important role here.” These efforts include contact with the paper designer Bruno Sonderegger. This is a particular task for the creation of new printing units. “What you could experience in Monaco is the metamorphosis of the brand”, Judas is quoted. Each product has its own history.